마케팅 JYP 엔터테인먼트 마케팅전략영문
2009/08/18 10:34
01 Company Intro
02 Environment Analysis
03 SWOT
04 STP & 4P
05 N-MKT
06 Conclusion
HISTORY
1997. 11. Founding Tae-Hong Planning Corporation
1997. 05. Park, Jin Young 3rd album “Summer Jingle Bell”
1999. 01. god 1st album “To my mother” record producing
2000. 01. Park, Ji Yoon 4th album record planning & launch
2001. 04. Changed to JYP Entertainment Co., Ltd.
2002. 01. JYP studio in Cheongdam, Gangnam completion/move
2002. 04. Official 2002 World Cup record producing participation
2002. 05. Rain 1st album “Bad Guy” record planning &
02 Environment Analysis
03 SWOT
04 STP & 4P
05 N-MKT
06 Conclusion
HISTORY
1997. 11. Founding Tae-Hong Planning Corporation
1997. 05. Park, Jin Young 3rd album “Summer Jingle Bell”
1999. 01. god 1st album “To my mother” record producing
2000. 01. Park, Ji Yoon 4th album record planning & launch
2001. 04. Changed to JYP Entertainment Co., Ltd.
2002. 01. JYP studio in Cheongdam, Gangnam completion/move
2002. 04. Official 2002 World Cup record producing participation
2002. 05. Rain 1st album “Bad Guy” record planning &
[마케팅] JYP 엔터테인먼트 마케팅전략(영문).ppt